It's a new year and according to the latest research and data of 2023-2024, 86.9 million U.S. households own a pet which accounts for 66 percent.

As one of the leading organizations in advocacy, these figures originate with It's the World Animal Foundation, https://worldanimalfoundation.org/advocate/pet-ownership-statistics/.

(Also see https://worldanimalfoundation.org/advocate/pet-ownership-statistics/.)

And from 2015: https://www.moodogpress.com/2016/12/the-business-of-pets-thoughts-from-three-dog-household-on-trends-sectors/